Choosing the right marketing strategy is essential to promote your brand in the market. When you say event promotion, the first thing that strikes your mind is handing out customized gifts to potential loyal customers.
If you are looking for gift options to lure clients, custom duffel bags are an ideal choice for targeting the right audience. Customized gifts will create a lasting impression on people’s minds.
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Duffel Bags and Their Uses
With the global travel bag market growing at a CAGR of 7.1 percent, it is projected to reach $24,027 million by 2023. As many countries have eased lockdown rules and are opening up for tourists, people have started planning their next vacation and duffel bags are widely used by travelers all over the world.
A duffel bag originated from Germany, is a large piece of luggage used by regular travelers and sportspersons. Duffel is a small town located in Belgium. The fabric woven at this place was used to make the first kind of this product.
Original duffel bags were shapeless, heavy sea bags used by sailors. Recent innovations in the bag industry have widened the choice for custom duffel bags in the market.
These are versatile and heavy products. You can use these bags for various purposes like travel, sports, carrying gym equipment, trekking and wildlife exploration, or business needs.
Different Types of Duffel Bags
You can find a wide selection of custom duffel bags to choose from for event promotions.
Barrel-shaped Duffel
These are cylindrical bags that either have a drawstring or a zipper closure. These products are made with thick canvas or woven plastics. They have a single compartment and are smaller in size.
Barrel duffels are the ideal choice for gym-goers and athletes.
Squared Bags
These are box-shaped bags with side closure. These products are made with rigid woven plastics and used by military and security personnel.
Wheeled Duffel Bags
These bags have wheels attached at the bottom. It makes them an easier choice for travelers who have to cover longer distances by foot.
As these bags come with the ease of dragging along, they can store heavy travel essentials.
Why Should You Gift a Duffel Bag in Event Promotion?
Bags are an excellent choice to advertise your brand and products in the competitive business world.
Here are a few benefits of using custom duffel bags for better brand recognition.
Multi-usable Choice
Duffel bags are the most sought-after products by frequent travelers and sportspeople. These bags are easy to carry and store travel essentials for your next picnics and recreational activities.
With custom duffel bags, your company name will be on display with people on the go. It is the best way to grab attention and lure potential clients. It raises the chances of attracting a larger crowd to your event and increases sales.
Cost-Effective Option
When you look for duffels from a reputed brand, they are an expensive choice. Most people cannot afford to buy an attractive, durable bag from retail stores or e-commerce companies.
It is a cost-effective option to order these products in bulk. You can customize duffels with attractive colors and add a highlight to your brand name and logo.
Target the Right Audience
If your company targets fitness lovers, people from the sports industry, or regular travelers, gifting a customized duffel bag will help strike the right chord.
For example, if you are planning to host an event to promote sports and athletic equipment, handing out duffels as a promotional gift can help attract the right customers.
A Versatile Choice
People of all ages and genders love duffel bags. It saves you time, energy, and money to search for different promotional gifts that suit men and women.
You can check with the product supplier about the printing technique, color, and material for your company’s name and logo.
Environment-friendly Option
It is crucial to choose a recyclable and washable material for making promotional gift items. They help to keep the environment clean and healthy.
You can choose an eco-friendly canvas duffel bag, which is not only trendy but also durable, for promoting your next corporate event.
Final Words
It is essential to select the perfect material and size while handing out bags as promotional gifts. They should be comfortable to use and immune to regular wear and tear.
Promotional gifts for corporate events come in large quantities. It is always advisable to ask for return or refund policies from product suppliers when you place a bulk order for custom duffel bags.
It will ensure you get damaged or defective products replaced and get the best value for your investment.
